Who we work with
Creators
You've built an audience and want a show that deepens it. We help you shape the format, launch with a plan, and keep it growing.
Brands
You want a show that earns attention instead of buying it. We build the strategy and the content system that keep it growing.
Organizations
Startup communities, institutions, and nonprofits using a podcast to tell their story. We help you launch it well and keep it consistent.
What we do
Growth strategy
Launch plans, growth roadmaps, and audience development, as an embedded partner or through focused advisory sessions.
Analytics
Benchmarks shaped by work alongside some of the industry's leading shows, so you know what strong performance looks like and where to focus next.
Branding & marketing
Positioning, visual identity, and marketing for your show, from cover art and brand systems to launch and promotion campaigns.
Social & content systems
Short-form formats, publishing workflows, and testing across YouTube, Instagram, TikTok, LinkedIn, Facebook, Threads, and X.
Monetization
Ad and partnership revenue strategy, including partner alignment assessments that make sure every sponsor fits your audience and your brand.
Shows we've worked with
Founder
Sofia Vega
Sofia has worked on shows including Armchair Expert with Dax Shepard, ReThinking with Adam Grant, and Build or Break with Daniel Lubetzky. Before podcasting, she worked in strategy consulting at EY-Parthenon and in product at Amazon.
More about Sofia


